Life Capital

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  • Life Capital

Life Capital

Life Capital is Swiss Re's gateway into the primary insurance market. As a key part of the company's strategic growth plan, we are entering attractive new Life and Health risk pools and creating simple and transparent digital propositions that help boost the business of our partners.

We support and incubate entities in the B2B2C primary business, B2B corporate business as well as the closed book space. We do this by providing freedom and resources to our entities in order to grow their businesses with the help of cutting-edge underwriting technology and outstanding customer service capabilities.

Our overarching goal is to close the protection gap by making insurance products simpler and more accessible than ever. Life Capital goes to market with the following Swiss Re-owned brands: ReAssure, elipsLife, and iptiQ.

Are you ready to innovate with us? Please visit our business pages to learn more.

Executive Views


iptiQ helps customers protect their families when they need it most. Our business model is based on forging partnerships to sell life and health insurance via trusted brands.


elipsLife - We keep our promise

elipsLife is a primary life insurance company that specialises in corporate customer business (B2B).



We provide the opportunity for vendors to divest closed or non-core in-force life insurance portfolios, enabling them to pursue their strategic objectives.


?Our leadership